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3        Korea Becoming Most Trusted Trend Setter                                                                                                                      CONFIDENTIAL












                                                                                        Choice of Beauty Products by Indonesian Women
                                                                                                        Based on Country of Origin





                                                                                 57,6%







                                                                                                37,4%




                                                                                                                22,7%
                                                                                                                               20,1%

                                                                                                                                               13,0%



                                                                                                                                                               2,8%


                                                                              South Korea      Indonesia        Japan           USA           Europe         Thailand









  Sumber: Google 2019 Year in Search Report
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