Page 12 - United Magazine 2014
P. 12
Uie

BIGGER ISN’T BETTER

ALWAYS

SMALL BUSINESSES and groups have found fun, creative, UNIQUE, and

ENGAGING ways to rally support for United Way. In fact, there was so much EXCITEMENT

that United Way created an award to celebrate their efforts. Ultimately, the Job Shoppe took
home the 2014 Innovation Award, but here are the TOP THREE CONTENDERS:

THE JOB DAVE HITCHCOCK UNIVERSITY
SHOPPE
CHEVROLET OF WINDSOR
Used a creative social media
contest to drum up support. STUDENTS
Staff personally delivered 75
snowman kits to clients as a In addition to running a Organized a “Dress to Impress”
holiday gift. For every client workplace campaign, the Essex- fashion show through the
who built a snowman and based car dealer invited Odette School of Business to
posted the photo on their customers to test-drive a raise funds for United Way.
Facebook page, The Job vehicle and donated $25 to They held the event on
Shoppe donated $20 to United Way for every ride. Drive campus, promoted it to their
United Way. For the Cause raised almost peers, and brought together
$1,000, benefitting the Essex 75 students.
Area Food Bank and the
Salvation Army.

“We set out to promote the importance of team building and
engaging employees in workplaces, and we wanted to encourage
participation through the support of a charity that we strongly
believed in. It was a great match for us to support United Way.”

- Meighen Nehme, President, The Job Shoppe

12 U• i e • Fall • 2014 • Vol. 3 • United Way/Centraide Windsor-Essex County • www.weareunited.com •
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