Page 7 - United Magazine 2014
P. 7
Uie
Jack Robinson: Back in the saddle
Jack Robinson’s work with United has watched the campaign shrink in accommodate donors by running
Way/Centraide Windsor-Essex County recent years due to the leaner auto workplace campaigns when it works best
has come full circle. sector workforce, but feels the role for them. So the campaign is moving to
United Way plays in the community is a year-round approach, as opposed to
As the 2014 Campaign Cabinet Chair, he “needed more than ever.” the fall-based campaigns of years past.
is stepping back into a role he has Keeping retiree donors engaged with
excelled at in the past — raising awareness “We really want to make sure that we United Way is another focus for future
about United Way, and with that raising have a realistic goal and that we hit that campaigns.
money. goal and that we find a way to bring in
new money,” says Robinson. “That’s Based on his days on the County
Robinson’s office is littered with United why we’re looking at things like health Campaign, Robinson also endorses a
Way photos and memorabilia from his care and different fields that have not tried-and-true strategy for engaging
time leading United Way campaigns in historically been huge — that United workplaces — having guest speakers
the county a decade ago, as come out and tell their stories about
president of the Canadian Way can get into some of those places how United Way helps in the community.
Auto Workers (now Unifor) and open up new doors.”
Local 1769 in Kingsville. “We had a United Way-funded agency
Robinson also believes that as a guest speaker almost every month,”
“Jack was very instrumental Campaign Cabinet can reconnect Robinson said. “If it was on the agenda,
in endorsing the campaign, with workplaces coming into the fold then people would start coming to the
first of all within his workplace under the new Unifor banner. meetings.”
at Peterson Spring,” says “We’re very happy to be the lead this
Maureen Curtis, United year, especially with a new union’s Robinson has been a United Way
Way’s Manager of donor for almost 20 years, and his
Labour Programs name,” he says. “It’s huge for personal reasons to donate to United
and Services. us.” Way speak to his roots growing up in the
“Then when he As part of its mission to county. United Way/Centraide Windsor-
became president, modernize fundraising, Essex County helped more than 10,000
it grew.” United Way plans to individuals and families in the county last
year.
The Unifor Jack Robinson
Regional Director “United Way is just as well known in
Leamington and Kingsville as it is in
Windsor and that’s a pretty big
accomplishment for something [located]
in Windsor,” Robinson said. U
Students dominate at iClimb for United Way 2014
When it comes to combining healthy living with obstacle courses, group fitness activities, yoga, Student
fundraising, local students are climbing to the top. and the signature stair climb. Students also had Hannah Bartlett
United Way/Centraide Windsor-Essex County an opportunity to learn more about
decided to target young people for its 5th annual suicide prevention programs of St. Joseph’s
iClimb — with impressive results. from staff at the Distress Catholic High
Centre of Windsor-Essex School
The February 2014 event boasted the largest County, and Alive!
turnout to date, with participants collecting Canada, both funded 7
pledges to climb 1,000 steps at the WFCU Centre partners of United Way.
Arena. In addition to the stair climb,
approximately 1,800 elementary and high school “iClimb was an incredible
students from 28 schools in Windsor and Essex event all around,” said Max
County took part in fun fitness activities focused Mascimento, the 2014 United
on well-being and mental health. Funds raised by Way High School Ambassador
the students supported Suicide Prevention from St. Thomas of Villanova
Programs funded by United Way. In 2013, over Catholic High School. “I thought it was
300 participated. super fun, active, and educational.”
Students and teachers spent the morning United Way is looking to make iClimb
participating in healthy food demonstrations, even bigger and better in 2015. U
U• i e • Fall • 2014 • Vol. 3 • United Way/Centraide Windsor-Essex County • www.weareunited.com •
Jack Robinson: Back in the saddle
Jack Robinson’s work with United has watched the campaign shrink in accommodate donors by running
Way/Centraide Windsor-Essex County recent years due to the leaner auto workplace campaigns when it works best
has come full circle. sector workforce, but feels the role for them. So the campaign is moving to
United Way plays in the community is a year-round approach, as opposed to
As the 2014 Campaign Cabinet Chair, he “needed more than ever.” the fall-based campaigns of years past.
is stepping back into a role he has Keeping retiree donors engaged with
excelled at in the past — raising awareness “We really want to make sure that we United Way is another focus for future
about United Way, and with that raising have a realistic goal and that we hit that campaigns.
money. goal and that we find a way to bring in
new money,” says Robinson. “That’s Based on his days on the County
Robinson’s office is littered with United why we’re looking at things like health Campaign, Robinson also endorses a
Way photos and memorabilia from his care and different fields that have not tried-and-true strategy for engaging
time leading United Way campaigns in historically been huge — that United workplaces — having guest speakers
the county a decade ago, as come out and tell their stories about
president of the Canadian Way can get into some of those places how United Way helps in the community.
Auto Workers (now Unifor) and open up new doors.”
Local 1769 in Kingsville. “We had a United Way-funded agency
Robinson also believes that as a guest speaker almost every month,”
“Jack was very instrumental Campaign Cabinet can reconnect Robinson said. “If it was on the agenda,
in endorsing the campaign, with workplaces coming into the fold then people would start coming to the
first of all within his workplace under the new Unifor banner. meetings.”
at Peterson Spring,” says “We’re very happy to be the lead this
Maureen Curtis, United year, especially with a new union’s Robinson has been a United Way
Way’s Manager of donor for almost 20 years, and his
Labour Programs name,” he says. “It’s huge for personal reasons to donate to United
and Services. us.” Way speak to his roots growing up in the
“Then when he As part of its mission to county. United Way/Centraide Windsor-
became president, modernize fundraising, Essex County helped more than 10,000
it grew.” United Way plans to individuals and families in the county last
year.
The Unifor Jack Robinson
Regional Director “United Way is just as well known in
Leamington and Kingsville as it is in
Windsor and that’s a pretty big
accomplishment for something [located]
in Windsor,” Robinson said. U
Students dominate at iClimb for United Way 2014
When it comes to combining healthy living with obstacle courses, group fitness activities, yoga, Student
fundraising, local students are climbing to the top. and the signature stair climb. Students also had Hannah Bartlett
United Way/Centraide Windsor-Essex County an opportunity to learn more about
decided to target young people for its 5th annual suicide prevention programs of St. Joseph’s
iClimb — with impressive results. from staff at the Distress Catholic High
Centre of Windsor-Essex School
The February 2014 event boasted the largest County, and Alive!
turnout to date, with participants collecting Canada, both funded 7
pledges to climb 1,000 steps at the WFCU Centre partners of United Way.
Arena. In addition to the stair climb,
approximately 1,800 elementary and high school “iClimb was an incredible
students from 28 schools in Windsor and Essex event all around,” said Max
County took part in fun fitness activities focused Mascimento, the 2014 United
on well-being and mental health. Funds raised by Way High School Ambassador
the students supported Suicide Prevention from St. Thomas of Villanova
Programs funded by United Way. In 2013, over Catholic High School. “I thought it was
300 participated. super fun, active, and educational.”
Students and teachers spent the morning United Way is looking to make iClimb
participating in healthy food demonstrations, even bigger and better in 2015. U
U• i e • Fall • 2014 • Vol. 3 • United Way/Centraide Windsor-Essex County • www.weareunited.com •
