Page 3 - Branding Guidelines
P. 3
OUR KEY CORPORATE ELEMENTS 3
OUR BRAND VALUES
OUR IDENTITY
BRAND MARQUE
OUR LOGOTYPE
USING OUR BRAND MARQUE
ADDING OUR POSITIONING LINE
CO-BRANDING
OUR HALLMARK
OUR TYPOGRAPHY
OUR GRAPHIC LANGUAGE
OUR COLOUR PALETTE
OUR BRAND IN ACTION
PRODUCT CAMPAIGN
SEASONAL CAMPAIGN
