Page 68 - The Social Animal
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50 The Social Animal


           around a “lady in distress.” In this experiment, a female experimenter
           asked college students to fill out a questionnaire. The experimenter
           then retired to the next room through an unlocked collapsible curtain,
           saying she would return when they finished the questionnaire. A few
           minutes later, she staged an “accident.” What the students actually
           heard was the sound (from a hidden tape recording) of the young
           woman climbing a chair, followed by a loud scream and a crash, as if
           the chair had collapsed and she had fallen to the floor. They then
           heard moaning and crying and the anguished statement, “Oh, my
           God, my foot, I . . . I can’t move it. Oh . . . my ankle . . . I can’t
           get this thing off me.” The cries continued for about a minute and
           gradually subsided.
               The experimenters were interested in determining whether the
           participants would come to the young woman’s aid. The important
           variable in the experiment was whether the people were alone in the
           room. Of those who were alone, 70 percent offered to help the young
           woman; of those who were participating in pairs with strangers, only
           20 percent offered help. Thus, it is clear that the presence of another
           bystander tends to inhibit action. This phenomenon has been
           dubbed the bystander effect. When interviewed subsequently, the
           unhelpful participants who had been in the room with another per-
           son said they had concluded that the accident probably wasn’t seri-
           ous, at least in part because of the inactivity of their partner.
               In the Genovese murder, there was probably an additional rea-
           son the bystanders did not help. In such a situation it may be that,
           if people are aware that an event is being witnessed by others, the
           responsibility felt by any individual is diffused. Each witness to the
           Genovese slaying who noticed lights flick on and faces watching in
           several other windows might have felt no personal responsibility to
           act. Since others were watching, each bystander could have con-
           cluded that someone else was calling the police or that it was some-
           one else’s duty to do so. To test this idea, Darley and Latane 52
           arranged an experimental situation in which people were placed in
           separate rooms but were able to communicate with each other by
           microphones and earphones. Thus, the participants could hear one
           another but couldn’t see one another. The investigators then staged
           a simulated epileptic attack: They played a tape recording of a sup-
           posed epileptic seizure on the part of one of the participants. In one
           experimental condition, each person was led to believe that he or
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