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When I work with growing agencies and companies,       In my 15 years of insurance production, I don’t know
            there is always one common theme. Successful agencies   of one client who did business with me because of a
            and companies understand and live the principle that   positional title that was given to me or given by myself. As
            everything rises and falls on leadership. They work    Stanley Huffty stated, “It’s not the position that makes the
            every day on becoming better leaders. There is no magic   leaders; it’s the leader that makes the position.” The same
            leadership pill or potion. You must be intentional about   it true of agency leaders I have worked for. Some of the
            developing your leadership ability.                    most influential people I have worked for did not have the
                                                                   highest position, but they did have the most influence.
            Whether you feel that your current leadership effectiveness
            is a two out of 10 or a six out of 10, your effectiveness as   So how do you know if you have influence? The best
            leader will never rise beyond that number until you are   indication is in your followers. There is an old proverb
            willing to invest in your own leadership development.   that says, “He who thinks he leads but has no followers, is
            Since I do truly believe that everything rises and falls on   only taking a walk.” Who is following you? Are they going
            leadership, there isn’t a better investment you can make   where you want them to go or are they wandering off in
            than in your leadership development.                   their own direction?
            II. Leadership is Influence, Nothing More, Nothing Less  Regardless of your current title, position, or experience,
                                                                   how can you gain more influence as a leader? There
            I recently had a meeting with an insurance agency      are several ways to gain influence, but I want to focus
            leadership team. After the meeting, I had a private    specifically on two that I will discuss in my next two pillars
            conversation with one of the team members. In our      of insurance leadership.
            discussion, I heard something that really struck me. She
            said, “I don’t have the highest title, ownership, or even the   III. The Highest Calling of Leadership is Self-Leadership
            most experience at this agency, but if I left the agency, I
            know that most of the agency staff would want to follow   Before you can lead anyone else, you must first be able to
            me because I have the most influence.”                 lead yourself. That’s why I believe that the highest calling
                                                                   of leadership is self-leadership.
            The leader just exemplified what true leadership is all
            about. Leadership is influence, nothing more, nothing less.   When I conduct a live training on self-leadership I often
                                                                   demonstrate the power of self-leadership with a couple of
            As I said in the open of the article, leadership is often   drinking glasses. In the first example, I try to pour an empty
            misunderstood. While you can have title and influence, it’s   glass into another empty glass. Too often leaders try to
            not the title that gives you true influence.           serve others without filling their own cup. It simply doesn’t
 by Brent Kelly                                                    work.
            As John Maxwell states in The 21 Irrefutable Laws
            of Leadership, “True leadership cannot be awarded,     In the second example, I pour water into the first drinking
            appointed, or assigned. It comes only from influence, and   glass. The water represents self-leadership through personal
            that cannot be mandated. It must be earned.”           and professional growth. When you begin to grow yourself,
                                                                   you can then more effectively grow those around you. The
            Sometimes the words leadership and management get      great thing about self-leadership is that it is never ending.
            thrown together as if they are the same thing. While   You can always reach for more water to fill your cup......
            both leadership and management are important for all   but you must be thirsty.
            organizations, they are very different skills.
                                                                   One of the top characteristics I see from the best leaders is
            Management is focused on maintaining systems and       that they are lifelong learners. No matter what they know
            processes, whereas leadership is about influencing people.   and what they have learned, the most successful leaders
            Again, both attributes are important, but they are not one in   are always hungry to learn and grow more.
            the same.
                                                                   Influential leaders understand that leadership is a process,
            Former Chrysler chairman and CEO Lee Iacocca once      not an event. They don’t attend one workshop or take one
            commented, “Sometimes even the best manager is like the   class and suddenly think they have arrived at the final
            little boy with the big dog, waiting to see where the dog   destination. In fact, the more top leaders learn, the more
            wants to go so that he can take him there.” True leadership   they realize how much more there is to learn. Just like
            is about inspiring positive change.                    interest in your bank account, leadership skill compounds.

            I also used to think that leadership was about the position   In 2003, I hit the lowest point of my personal and
            you held. For most of my business career, I was an     professional life. I was deeply in debt, unmotivated, and
            insurance producer. Although the title of “producer” or   unsure of where to turn. That year I was introduced to
            “agent” doesn’t sound like a leadership position, nothing   my first personal growth mentor, Jim Rohn. I listened to
            could be further from the truth. Why do you think that most   an audio recording of Jim teach and realized that all my
            insurance agencies ask producers to sign a non-compete   problems were caused by one person...me. I started to
            agreement? Yes, there are financial considerations, but   make small changes in my attitude and habits and thus
            think a bit deeper. Who has the greatest influence on   began the process of my own personal and professional
            the most important relationships.... the clients…in every   growth. Many years later, I am still working on growing
            organization?                                          and developing every day as a leader.



                                                                                                          continued...
            october 2017                                                                                   insight      23
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