Page 196 - SOBHA REALTY PR REPORT - NOVEMBER 2024
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11/7/24, 11:15 AM             Redefining Customer Engagement with AI: WebEngage Partners with Sobha Realty | hashtag dubai































































        Through WebEngage’s AI and CDP-powered platform, Sobha will gain

        deeper insights into customer behavior, enabling the creation of

        personalized campaigns across email, social media, web, and mobile.

        This data-driven approach will allow buyers to stay up to date with

        relevant project information, while nurturing strong, informed connections
        with Sobha Realty’s communities.




        Increased focus on customer-centricity and user experience from a
        leading developer reflects a broader trend in the UAE real estate industry.




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