Page 5 - Issue 49
P. 5

There have been many people who have touched this magazine
                                                  with their lives, honored us with the privilege of sharing their stories,
                                                  and joined in this amazing rust-fi lled adventure. People from all walks
                                                  of life all around the world – sharing in one dysfunctional little piece of
                                                  the automotive world we like to call our own. You’ll likely never fi nd a
                                                  comparable group this large and diverse, yet still so close and
                                                  connected anywhere else in the automotive landscape.
                                                  From the magazine perspective, everyone here – no matter their role
                                                  or tenure – has always believed in that sense of community. It is the
                                                  driving force behind everything we do and always has been. As we
                                                  approach our 50th issue and inch even closer to a decade of existence,
                                                  this journey becomes even more profound. Our role in this scene’s
                                                  growth and that partnership with our readers and friends is something
                                                  very precious to all of us – and something we take very seriously.

                                                  In this issue we revisit features, vehicles, and people who have cre-
                                                  ated amazing moments with the magazine – whether it was on Tour,
                                                  or through a Build-Off, or just by the way they carry themselves. Of
                                                  course, there are many many more… but this is a taste of some who
                                                  stood out. And once again you’ll see the great diversity within this
                                                  culture that makes it so cool and interesting. Some who build super
                                                  cheap… others who pour every penny they can into their build. Some
                                                  who drive from coast to coast, some who stick to car shows or local
                                                  stuff. While we’re showcasing the penny-pinchers and the long-haulers,
                                                  that’s not to take away from anyone else.

                                                  Do me a favor: If you enjoy telling people how THEY should build, or
                                                  how THEY should drive, or how THEY should enjoy THEIR ride – please
                                                  take this magazine, crumple it up, and throw it right in the trash.
                                                  Because it takes all kinds, and everyone has their own reasons for what
                                                  they do and how they do it. No one way is better than another – they’re
                                                  just different, and we embrace that 100%. Encourage those around you,
                                                  support them, build with them, drive with them, show them how you do
                                                  it and respect how they do it – and for the love of god – just HAVE FUN
                                                  people, your own way.
                                                  Ultimately, every special feature we have published from the “Baddest
                                                  rats…” to our “Favorite Traditional…” to this budget-built driven-hard
                                                  piece – is shining a light on rat rod culture as a whole, and each
                                                  different part of that is inherently cool. We love all of you and
                                                  appreciate your readership, support, and uniqueness. RAT ON.
                                                                                                          —Steve







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          4x5 RatRod editor.indd   5                                                                           4/23/18   11:21 AM
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