Page 48 - Food&Drink Jan-Feb 2022 magazine

NEW IN STORE
LYRE’S ADDS A SPARKLE
Non-alcoholic spirits brand owner Lyre’s has released its first ever non-alcoholic sparkling wine, Classico Grande. Inspired by classic Italian sparkling wines, the drink is ideal for those seeking to moderate or completely stop their alcohol intake.
Lyre’s CEO and co-founder Mark Livings said, “We’re seeing a moderation trend sweeping across all global markets, and with this comes an emphasis on health and wellness.
Lyre’s flavour architect David Murphy added: “Our Lyre’s Classico evokes a classic grape and
TASMANIAN BAKERIES TAKES ON MAINLAND
Tasmania Bakeries’ National Pies now lives up to its name with the launch of some of its range on the mainland. CEO Geraldine Tebbutt says the Hobart-based company will celebrate its 80th year with Woolworths stores in Victoria, Queensland, and Tasmania stocking its products.
On offer is the Classic Beef & Pepper Pie; Chicken & Camembert Pie; Chunky Beef, Red Wine & Mushroom Pie; and a Jumbo Sausage Roll.
Tebbutt said the range extension was a result of how well the core range of proper pies and proper littles have been received.
“National Pies is renowned for its high-quality standards in every stage of production, starting with using only the best ingredients produced in Tasmania. Our pies and sausage rolls are baked daily in Hobart and delivered fresh to stores across
melon bouquet with a suitably dry finish, set to elevate any drinking occasion.”
Lyre’s Classic Grande is available through its website, Sans Drinks and David Jones
for RRP $14.99 per 750ml bottle. It is
also available as an RTD.
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GETTING INTO THE MIX
New Zealand brand Good Cocktail’s range of non- alcoholic cocktail mixers is now available in selected Woolworths nationally.
Originally developed for Australia, the mixers are made with natural botanicals and no preservatives, artificial colours or flavours.
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Australia,” said Tebbutt.
The range is hormone free, made with 100 per cent Australian beef and wrapped
in 128 layers of pastry.
“Because the pies are delivered fresh, the range is stocked in the chiller section
of supermarkets not the frozen section,” Tebbutt said.
Tasmanian Bakeries National Pies range is sold for RRP $7.50 per two pack.
NEXBA BREWS BETTER-FOR-YOU NOOTROPIC
Natural and sugar-free drinks brand owner Nexba is expanding its wellness credentials with a new nootropic range.
The nootropic drink uses active superfood ingredients to support and improve cognitive function, awareness, memory and alertness, sticking true to the meaning of nootropics, “to bend or shape the mind”. Nexba said consumers would experience the health benefits with regular consumption of the drinks for six to eight weeks.
Available in Lemon & Ginger, Passionfruit, Pink Grapefruit, and Tropical flavours, each drink brings its own set of health benefits, according to Nexba.
Supporting immunity, Lemon & Ginger contains vitamin C from acerola, gingko biloba, echinacea and ginger. The Passionfruit is designed to improve focus, with green tea, L-Theanine, gingko biloba and green bean coffee. Pink Grapefruit gives skin a glow with marine collagen and vitamin C from acerola and gingko biloba ingredients, while Tropical benefits the gut with bacillus coagulans, 500 million probiotics and gingko biloba.
Nexba Nootropics are available at Woolworths for RRP $9.50 per four pack.
Good Cocktail co-founder and director Rhona MacKenzie said they look forward to making its mixers more accessible with the supermarket launch.
“The brand has experienced strong growth since its launch, supporting the liquor channel as well as being an early-adopter brand in the relatively new non- alcoholic category.
“We’re really grateful to work with partners such as Australian Beverage Holdings who are our Australian distributor,” said MacKenzie.
The Woolworths release will feature its Margarita with Orange Juice & Hibiscus Flowers and a Mojito with Lime Juice & Natural Mint. The mixers are made using just five natural ingredients.
Ideal for use with alcohol and non-alcohol drinks, the mixers have been designed for those seeking moderation in their intake.
48 | Food&Drink business | January-February 2022 | www.foodanddrinkbusiness.com.au
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