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CENTRAL CASE STUDYCENTRAL CASE STUDY



                     Managing Growth


                     in Portland, Oregon





                       Vancouver             CANADA

                         Seattle                                        “Sagebrush subdivisions, coastal condomania, and
                                                                        the ravenous rampage of suburbia in the Willamette
                     Portland                                           Valley all threaten to mock Oregon’s status as the
                     OREGON                                             environmental model for the nation.”

                                                                        —Oregon Governor Tom McCall, 1973

                                       Salt Lake City                   “We have planning boards. We have zoning regula-
                                                            Denver      tions. We have urban growth boundaries and ‘smart

                         San Francisco                                  growth’ and sprawl conferences. And we still have
                                          UNITED STATES                 sprawl.”
                   Pacific
                   Ocean                                                —Environmental scientist Donella Meadows, 1999




                     With the fighting words above, Oregon governor Tom McCall   focus growth on existing urban centers and to build communi-
                     challenged his state’s legislature in 1973 to take action against   ties where people can walk, bike, or take mass transit between
                     runaway sprawling development, which many Oregon resi-  home, work, and shopping. These policies have largely worked
                     dents feared would ruin the communities and landscapes they   as intended. Portland’s downtown and older neighborhoods
                     loved. McCall was echoing the growing concerns of state resi-  have thrived, regional urban centers are becoming denser and
                     dents that farms, forests, and open space were being gobbled   more community  oriented,  mass  transit  has expanded,  and
                     up and paved over.                                 development has been limited on land beyond the UGB. Port-
                        Foreseeing a future of subdivisions, strip malls, and traffic   land began attracting international attention for its “livability.”
                     jams engulfing the pastoral  Willamette  Valley, Oregon  acted.   To many Portlanders today, the UGB remains the key to
                     The state legislature passed Senate Bill 100, a sweeping land   maintaining quality of life in city and countryside alike. In the
                     use law that would become the focus of acclaim, criticism, and   view of its critics, however, the “Great Wall of Portland” is an
                     careful study for years afterward by other states and communi-  elitist and intrusive government regulatory tool. In 2004, Oregon
                     ties trying to manage their own urban and suburban growth.  voters approved a ballot measure that threatened to eviscer-
                        Oregon’s law required every city and county to draw up   ate the land use rules that most citizens had backed for three
                     a comprehensive land use plan in line with statewide guide-  decades. Ballot Measure 37 required the state to compensate
                     lines that had gained popular support from the state’s elec-  certain landowners if government regulation had decreased
                     torate. As part of each land use plan, each metropolitan area   the value of their land. For example, regulations prevent land-
                     had to establish an urban growth boundary (UGB), a line on   owners outside UGBs from subdividing their lots and selling
                     a map intended to separate areas desired to be urban from   them for housing development. Under Measure 37, the state
                     areas desired to remain rural. Development for housing, com-  had to pay these landowners to make up for theoretically lost
                     merce, and industry would be encouraged within these urban   income or else allow them to ignore the regulations. Because
                     growth boundaries but severely restricted beyond them. The   state and local governments did not have enough money to
                     intent was to revitalize city centers, prevent suburban sprawl,   pay such claims, the measure was on track to gut Oregon’s
                     and protect farmland, forests, and open landscapes around   zoning, planning, and land use rules.
                     the edges of urbanized areas.                          Landowners filed over 7500 claims for payments or waivers
                        Residents of the area around Portland, the state’s largest   affecting 295,000 ha (730,000 acres). Although the measure had
                     city, established a new regional planning entity to apportion land   been promoted to voters as a way to protect the rights of small
                     in their region. The Metropolitan Service District, or Metro, rep-  family landowners, most claims were filed by large developers.
                     resents 25 municipalities and three counties. Metro adopted the   Neighbors suddenly found themselves confronting the prospect
             354     Portland-area urban growth boundary in 1979 and has tried to   of massive housing subdivisions, gravel mines, strip malls, or







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