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It takes zero set-up and training costs and less than 48 hours to set up an online corporate account with
any of the above 3 party e-commerce platforms. Given the wider reach and regional orientation of some
rd
of these platforms, this is expected to increase revenues by a further 30% of 2018 projections -and equally
produce an enhanced gross profit of 5% higher than the current projection (Appendix 1(a). Thereafter,
revenues should grow at a rate of 20% each year for 5 years. Pedro Earp is equally cautious -that all
benefits after 5 years should be ignored. The resulting increase in revenues will attract indirect cost
increases; these are included in net present value calculation of this option as below:

Source: Calculations performed by The CharterQuest Professional Education Institute

Human Capital Management Strategy (In Nigeria)
The AB Inbev Board has just abandoned its ‘Africa Direct Entry via Nigeria’ strategy as it can now gain
control of SABMiller operations in that country -and begin effecting the requisite changes to achieve its
broader Africa growth strategy. The following recent survey and updated market share forecast data,
Nigeria Human Capital Report and SABMiller Exit Interviews have been compiled:
The CFO Case Study Competition 2018 (Grand Finale Pack)
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