Page 74 - APM Integrated Workbook STUDENT S18-J19
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Chapter 4




                           Performance management problems in

                           complex business structures



                     Type             Joint venture         Strategic alliance         Multinationals



                                   A separate business  Similar to a joint          Have subsidiaries or
                                   entity with shares      venture but a            operations in a
                  What is it?      owned by two or         separate business        number of countries.
                                   more business           entity is not formed.
                                   entities.



                                    Agreement of          Many of the               Co-ordination
                                      common goals         problems of joint          towards common
                                      and measures.        ventures apply but         goals.
                                                           more specifically:
                                    Attributing                                     Common systems
                                      accountability.       independence             may not exist.
                                                              retained making
                                    Reporting and                                   A host of
                                      sharing                 establishment of        differences, e.g.
                  Problems            information             common goals            cultural,
                   planning,                                  and collection of
               measuring and          difficult if systems    information more        language, time,
                                                                                      currency.
                                      are not
                  controlling                                 difficult
                 performance          integrated.           security of
                                    Quality, cost
                                      control and risk        information may
                                      management              be more of a
                                      tricky due to           concern due to
                                      different opinions.     lack of legal
                                                              entity.
                                    Difficult to instil a
                                      climate of trust.


               Other examples of complex business structures include franchising, licensing and
               complex supply chains.



                  Illustrations and further practice


                  Now try TYU question 3 and read illustration 1 from Chapter 4 of the Study
                  Text.




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