Page 233 - E1 Integrated Workbook STUDENT 2018

Answers to supplementary objective test questions

34 C

Lean manufacturing is closely associated with JIT production. In lean
manufacturing, production is initiated by customer demand (demand-pull) and
products are made to order. Production should either be a continuous work
flow, if there is continuous demand, or in small batch sizes. The ideal batch size
is 1 – the customer’s order. Large batches are not produced, because these
create unwanted inventory.

There should be small work cells, with all the equipment needed to make the
product and all the necessary labour skills: work cells in a small area that do all
the work on a product eliminate waste from motion, transportation and waiting.
Workers need to be multi-skilled, so that they can switch from one task to
another as the situation requires.

35

Orientation Statement

'There is no point having more programmes in our
washing machines than customers want'
Marketing
A marketing orientation is focussed on customer needs
and wants.

'You can have any colour you like, as long as it’s
black'.
Production
A production orientation seeks to simplify production to
gain efficiencies.

'Quality always sells – our cars are the best on the
planet. Period.'
Product
A product orientation seeks to make the best product.

'Special offer limited to this week only'.
Sales
A sales orientation looks to boost sales, whether or not
customers actually want the product.

36 GAP 1 – G (ENVIRONMENTAL),

GAP 2 – C (LEGAL),

GAP 3 – F (TECHNOLOGICAL),

GAP 4 – A (POLITICAL)

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