Page 8 - CIMA SCS Workbook November 2018 - Day 2 Suggested Solutions
P. 8

SUGGESTED SOLUTIONS


                  EXERCISE 3

                  Email

                  To:        Randal Edwards, Director of Finance
                  From:      Senior Manager
                  Subject:   Proposal to close factories in Cronland

                  The purpose of this email is to consider the benefits and risks of closing two of the three factories
                  in Cronland and, if such a strategy were to be adopted, to identify how the decision on which
                  factories should be shut can be made.

                  Proposal to close 2 factories

                  Benefits

                  The principal benefit is that having 10 factories instead of 12 should save costs for Novak and
                  therefore increase the profitability of the company. Cronland is a well-developed economy, and
                  so the cost of manufacturing here is likely to be much higher than in other parts of the world.
                  Significant cost savings should result each year in staffing and premises.

                  Secondly, the disposal of two factories may well lead to an injection of cash into the company in
                  the year of sale. Our premises are all state of the art and with the latest manufacturing
                  technologies and may therefore be of considerable value on the open market. Disposal proceeds
                  could be used to fund further research or to pay a special dividend to shareholders.

                  Thirdly, identifying cost savings in the business is probably the quickest means of arresting a fall in
                  profits. In our industry it takes a long time to bring new products to market, and so trying to grow
                  sales through new product development is unlikely to reap benefits in the short term. Our
                  shareholders will no doubt be looking for immediate improvements in the bottom line, and
                  announcing factory closures and a more efficient manufacturing process is likely to be the best
                  way to achieve this.

                  A further positive to this proposal is that it is already being done by many of our competitors. The
                  newspaper article actually criticises Novak for not having acted in this way earlier. If the rest of
                  the industry has already relocated some of its manufacturing to cheaper parts of the world, and
                  this has been seen as a success, this should give comfort to the Board that it is an appropriate
                  strategy for Novak.

                  In addition, the relocation of some of our manufacturing will mean that the company is showing
                  greater commitments to its foreign markets. Whichever countries to which we decide to relocate
                  production currently happening in Cronland will now see us as being more dependent on that
                  country; this gives longer term job security to those employed by Novak in that location and a
                  reassuring sign that Novak commits to helping with economic growth in that area. This may make
                  the relevant foreign governments look on Novak more sympathetically when it comes to
                  important decisions such as approval for new drugs.










                  KAPLAN PUBLISHING                                                                    69
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