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Interpretation of financial statements
Profitability
1.1 Gross profit margin: calculation
Gross profit
—————— × 100%
Revenue
1.2 Gross profit margin: reasons for movement
selling prices
sales mix
purchase cost
production cost
1.3 Operating profit margin: calculation
Profit from operations
————————— × 100%
Revenue
1.4 Operating profit margin: reasons for movement
gross profit
expenses: administration/distribution
1.5 Asset turnover: calculation
Revenue
—————————
Capital employed
1.6 Asset turnover: reasons for movement
increase/decrease in revenue
increase/decrease in non-current assets
increase/decrease in working capital
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