Page 8 - CIMA MCS Workbook February 2019 - Day 2 Suggested Solutions
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CIMA FEBRUARY 2019 – MANAGEMENT CASE STUDY

               There would be limitations in terms of non‐standard procedures being analysed in this way, but
               they could still be looked at on a total basis for analysis.

               Practice profitability analysis


               As  the  business  has  30  separate  practices  and  is  continuing  to  grow,  analysing  profitability  by
               practice could be very useful.

               It would allow us to make comparisons between practices and could tell us which are the best and
               worst performing ones.  This would allow us to target particular practices for improvement, so
               that we can maintain our high standards, not just in patient service, but in profit generation too.

               Analysing practices in this way could lead to resentment from the managers of some of them, but
               most, particularly those run by owners of the business, should appreciate the need to improve
               profitability where performance is lacking.

               Break‐even analysis

               It is suggested that if dentists are able to bill V$390 per hour or V$2900 per day then they will
               earn an acceptable profit.

               Break‐even analysis would look at the minimum that would need to be earned in order not to
               make a loss.  This could be a useful additional analysis, especially as a way of setting targets for
               underperforming practices.  If they are not meeting the break‐even point then remedial action
               could be taken by the company.

               Financial Manager



































               98                                                                  KAPLAN PUBLISHING
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