Page 54 - SBL Integrated Workbook STUDENT 2018
P. 54

Chapter 6




               3.4   The parenting matrix (Ashridge)



                   H
                                  Ballast                            Heartland



                     Ability to add value          Parenting




                                                      matrix






                          Alien territory                            Value trap


                   L


                         L                   Opportunities to add value                       H


               In order to assess the ability to add value the parent’s core competences and unique
               resources may be provided.

               Opportunities to add value may be assessed by comparing strengths of parent to
               weaknesses at the SBU.




                  Illustrations and further practice


                  Now try TYU question 5.





















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