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Chapter 5




               Arguments against CSR                 Arguments for CSR


               Primary purpose of a business is      Good CSR attracts customers.
               to earn profit.

               Duty to maximise shareholder          Attracts a high calibre of staff.
               wealth.


               Increased cost of sourcing            Access to a wider human resource base.
               materials.

               Turning away business from            Avoiding pollution will save money in the long run.
               unethical customers.

               Management time taken up by           Sponsorship and donations are tax deductible,
               CSR planning and                      improve staff morale and can be seen as a form
               implementation.                       of advertising.





















































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