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Chapter 5




               Developing a CSR strategy


                                                       Identify

                                                  stakeholders





                                                      Classify
                                                   stakeholders





                                                     Establish

                                                  stakeholders’

                                                        claim







                                                       Assess
                                                  importance of
                                                   stakeholders







                                                    Decide upon

                                                    response to
                                                         social
                                                      pressure




















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