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STRATEGY AND GOVERNANCE



            Strategic planning processes and approaches



            • Strategic planning is the process of defining an entity's


                strategy and making decisions about allocation of its

                resources to drive the strategy.


            • The allocation of resources includes the entity's capital

                and people. This process involves the following four

                phases:


                    • strategic analysis

                    • selecting appropriate strategies


                    • implementation of strategies

                    • measurement of performance against strategic objectives


            • Various analytical models can be employed in strategic

                planning, of which SWOT analysis and Porter's Five

                Forces are used most frequently.




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