Page 9 - PowerPoint Presentation

STRATEGY AND GOVERNANCE

Goal of an entity

• The goal of any entity is to create sustainable long-

term shareholder wealth

• taking into account the impact on all other stakeholders
(employees, suppliers, lenders, government, customers, the

natural environment and society).

• Globalisation (which has lead to increased

competition), fast changing technology, the global

credit crisis, climate change and diminishing natural

resources have all contributed to the complexity of the
business environment.

• If a company does not have a clear strategy, mission &

vision (and a good understanding of the business

environment) they are not likely to succeed in creating

sustainable value for all stakeholders.

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