Page 92 - BA1 Integrated Workbook STUDENT 2018
P. 92
Chapter 9
Earl’s 3 levels of information strategy
Assuming that information systems are of strategic importance to an
organisation, it will need to consider what strategies it should adopt in
order to make use of them effectively.
Earl identified three levels of strategy that an organisation needs to consider in order
to make the best use of its information systems.
IS strategy
How the organisation can
use IS to meet strategic
objectives
IM strategy IT strategy
The roles of those The selection, use and
involved with using the management of the
IS. technology itself.
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