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Chapter 8






                          Overview









                              Objective of                                 Short and
                            profit-seeking                          long-term financial


                            organisations                                performance







                                                     FINANCIAL
                                                  PERFORMANCE
                                                MEASURES IN THE

                                                PRIVATE SECTOR



                                                                      Measuring
                                                                      profitability



                                Financial                             Measuring
                             performance
                                                                        liquidity
                               measures

                                                                      Measuring

                                                                          risk















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