Page 30 - PowerPoint Presentation
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OUR NEW BRAND AND POSITIONING






             RedZone is a premiere fitness lifestyle brand that inspires and guides people to achieve active,

             healthy and balanced lives through effective, efficient and addictive workouts that fuel


             transformations. RedZone workouts are guided high-intensity trainings that push you in and out

             of various heart-rate zones while monitoring your activity level. We passionately believe in the

             following principles.




             Life is a balance of work and play.                                                       We are better together.


             Do the workout and then eat the donut or drink the                                        What motivates each of us is different. And we can

             beer. It’s not about deprivation; it’s about                                              all push past our personal limitations when we’re

             celebration. We train to live and not the other way                                       surrounded by people who are rooting for us and

             around.                                                                                   on a journey of their own.



             Every body has potential.                                                                 Life is out there.

             Whatever our size, shape, ability or fitness level, we                                    And it’s ours for the taking. New adventures,

             can start where we are—today—and we’ll achieve                                            experiences and opportunities abound. We work to

             things we never imagined.                                                                 be our healthy best so we can go after them!




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