Page 39 - Daggabay Magazine Issue 10
P. 39

What is Dem Roots doing!!                                  Cost effective and sustainable.
      So  I  will  tell  you  from  my  side(Dem                 I am also looking into a cost-effective
      Roots) what I have started to do, to try                   sustainable solution for the garments
      and  make  a  difference.  Even  if  a  little             themselves. Now Hemp would be the
      one. First thing I did was speak to my                     ultimate  raw  material  but  in  South
      suppliers. I get a lot of stock t-shirts in.               Africa, it doesn't come cheap due to it
      When  I  first  started  each  shirt  was                  being  a  rather  unique  product  and

      individually  packed  in  a  clear  plastic                most  of  it  is  imported  and  the
      bags. 60 t-shirts = 60 plastic bags that                   suppliers  know  that  the  product  is
      have absolutely no purpose apart from                      well a wanted, sourced after product
      protecting the shirt until it arrives at the               so  prices  remain  rather  high.  But  in
      customer.  So  I  asked  that  all  gear  be               the  end,  the  product  would  be  great
      sent without plastic wrapping.                             for  sustainability  as  the  garment

                                                                 lasts.  But  in  time  I  will  make  the
      I  then  switched  to  recycled  brown                     change  needed.  Now  its  not  a  thing
      paper bags which I packed the gear in                      of change everything at the snap of a
      when  it  went  out. And  with  that  I  was               finger but if each brand were to make
      able to write a little personal Thank you                  small  gradual  changes  to  their
      note to my customer on the bag. With                       process,  the  knock-on  effect  would
      most  of  my  products  I  send  out  a                    be immense. The thing is, it takes a
      couple of slap stickers. These are also                    collected  effort  to  make  a  small

      made  from  plastic.  Now  this  may  get                  change.  Yes  this  all  starts  with  the
      stuck on some surface somewhere and                        brands  but  it  should  also  be  passed
      stay there for many years but over time                    on  from  supplier  to  consumer
      it will become brittle, and break up, and                  because this is something we will all
      eventually be discarded.
                                                                 be affected by.

      So I decided to switch to a recyclable                     Be a part of the change!!
      material and these are also printed with
      environmentally  friendly  inks.These                      So when you as the customer buys a
                                                                 product  what  can  you  doing  to
      stickers  were  attached  to  the  garment                 reduce  your  eco-friendly  footprint?

      with  a  small  plastic  tag  so  instead  of
      that  I  either  place  it  loose  in  the  bag            Ask the supplier not to package your
      but  in  future  will  be  using  a  recycled              purchase  with  plastic. Ask  for  paper
                                                                 filling  and  product  bags  instead.  Do
      twine to connect the sticker to the shirt.
      When it comes to the products I have                       some  research  on  the  products  you
      manufactured           I    try     to     source          buy.  If  there  is  an  environmentally
                                                                 friendly product available why not get
      environmentally  friendly  raw  materials.
      So  with  the  small  tote  bag  I  did,  for              it instead? Reuse, Reduce, Recycle -
      example,  I  found  bags  made  from                       If  you  can  reuse  the  packaging  etc
                                                                 that your parcel comes in then do it.
      recycled cotton. Waste that would also
      have ended up dumped somewhere.                            Support  businesses  and  brands  that
                                                                 are  trying  to  make  a  difference.  A

                                                                 collected  effort  goes  a  long  way.
                                                                 Supporting  them  shows  you  care
                                                                 too!! And be the difference yourself!!
                                                                 Lead  by  example  and  lets  work
                                                                 together to create a better future for
                                                                 our children.
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