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Communications Approach for Project B
Open, Honest, Transparent…
delivering the right communications to the right audience at the right time.
Approach
• Overarching communications to the organization about the change
• Arming field management with the right tools to communicate to their teams and the prescriptive
timeline to execute
• Communications will use the Why, How, What structure:
→ Why are we making changes
→ How will these changes affect you
→ What are those changes
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