Page 9 - Luton December eBook - Agents
P. 9

STRATEGY









            TIME














            There are a number of qualities that can

            help you sort through the plethora of agents

            to find the right one for you.






            Selling your home is one of the biggest         ADVERTISING
            decisions you’ll make in your life, not only
            from a financial point of view but also an      STRATEGY
            emotional one. Whether you’re upgrading,        The way your agent advertises your
            downsizing or just looking to move to a         property and the platforms they choose
            different area, getting the best possible       for marketing it can be instrumental in
            price for your home with the least amount       attracting buyers. When you’re courting a
            of stress is crucial. Here’s how you can        potential agent, find out whether they plan
            find the right agent to help you sell your      to invest advertising dollars in traditional
            property.                                       platforms such as newspapers and
                                                            window displays, digital platforms such as
            PROFESSIONAL                                    Domain and Realestate.com.au, or both.

            ACCREDITATION                                   SALES STRATEGY


            Real estate agents in Australia must be
            licensed or work under a licensed agent.        AND HISTORY
            While the specific qualifications for           The best indication you can have of an
            licensing vary from state to state, most        agent’s future results is looking at their
            states require at least a Certificate IV in     past successes. Look at the history of
            Property Services. In addition to being         the properties your prospective agent
            licensed to operate, most agents will also      has sold. Get an idea for the time each
            belong to their state or territory’s relevant   property spent on the market and the
            professional association.                       eventual price it fetched.








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