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Title. The fewest possible words that adequately describe the contents of a paper, book, poster, etc.
Trade books. Books sold primarily through the book trade (book wholesalers and retailers) to the general public.
Most scientific books, on the other hand, are sold primarily by direct mail.
Type composition. The typing (keyboarding) of the manuscript by the publisher in accord with the markup for the
compositor provided by the copyeditor.
Typesetter. See Compositor.
W
World Wide Web (WWW). The World Wide Web is a system for linking documents across the Internet. The Web
uses the HTML coding system to embed the address of one Internet document within another in a specially
highlighted hyperlink. By clicking on the hyperlink, the user can move quickly from one document to the next. For an
online scientific paper, WWW hyperlinks could connect the text with supporting graphics, photographs, and video and
audio clips, as well as with related papers and documents.
file:///C|/...20Books%20(part%201%20of%203)/How%20to%20write%20&%20publish%20scientific%20paper/glossary.htm[4/27/2009 1:44:25 PM]
