Page 44 - 74321_NSAA_SpringJournal_Web

Mountain Operations
NORTHSTAR CALIFORNIA GEARS UP NORTHSTAR CALIFORNIA RESORT

FOR NSAA’S THIRD ANNUAL BIKE PARK SUMMIT

BY EARL SALINE, NSAA DIRECTOR OF EDUCATION PROGRAMMING

THE SCOPE AND INCREASING sophistication of downhill • Bike schools
mountain bike park operations at ski areas presents consider- • Skills parks
able growth opportunities for park owner/operators. NSAA’s • Rentals and fleet management
third annual Downhill Bike Park Summit—slated for June • Events and event risk management
21–23 at Northstar California—is the place to learn new • Risk management and signage
and compelling information on how to maintain a park as a • Incident investigation
viable business model.
Plan now to attend the Summit, the only event of its Peer-to-peer sharing is a big element to the Summit, so bring
kind specifically designed for ski area downhill bike park your questions, ideas, and be prepared to join in the conver-
owner/operators. Featuring the best in the business, the sations with park builders, park managers, risk managers,
Summit will address the trends and issues facing bike parks resort leaders, and other experts in the business.
around the country. Focusing in on operations and market- And, of course, come prepared to ride. Northstar—
ing, indoor and on-hill education sessions will drill down located on the north shore of Lake Tahoe, about 30 min-
into the specifics of: utes from Reno and 3 hours from the Bay Area—is giving
• Trail design and construction best practices us mid-week access to one of the top bike parks in the coun-
• Trail maintenance try and Northern California’s largest mountain bike park.
• Bike patrol Consistently rated in the top 10 by all the major consumer
media that counts, Northstar is the perfect venue for NSAA’s SAVE THE DATE
Summit, offering everything from beginner to advanced
THE GUEST EXPERIENCE. cross-country and free-ride mountain biking trails, lift Join NSAA and Gravity Logic for two days
access, bike rentals, and bike shop services.
ELEVATED. No matter if you have a park and are looking for new of all things lift-served downhill biking.
ideas or to share your challenges, or you are looking to SESSION TOPICS WILL INCLUDE:
Spruce Peak Adventure Center + Village Center expand your summer offerings, you are sure to leave with · Bike Park ROI
valuable takeaways and connections. For more information · Risk Management
and to register, visit nsaa.org. See you in June! · Bike Park Marketing · Signage
· Trail Construction
· Conversion & Retention

JUNE 21 – 23, 2017

photo credit: Landwehrle Northstar California

Good design is good business.

44 | NSAA JOURNAL | SPRING 2017
Photo Credit: Photo Courtesy of Northstar California Resort