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PRINOTH FLEET MANAGEMENT
KNOWLEDGE
IS POWER.
Les Sommets supports new skiers and riders throughout the learning stage by offering affordable, and sometimes free,
learning packages. Les Sommets
stage, which normally requires more than one visit, says SNOWBASIN, UT
Les Sommets. The lessons in the 3-Visit Package are private UP TO
lessons, a compelling feature for the guest. Upon completion, The Learn & Earn program at Snowbasin is focused on 15 % INCREASE
the new snow slider is given a free spring pass and a ticket for creating lifelong participants in snowboarding and skiing. IN EFFICIENCY
the mountain coaster, acknowledging the interest in non-ski- Importantly, it is a three-year program that outlines the steps
ing fun as well. Over the four years of the 3-Visit Package, 53 along the way for never-evers to become core participants. UP TO
percent of participants return to Les Sommets within a year. Overall participation in all Learn & Earn programs grew by 20 % COST
A different program at Les Sommets is the $5 Intro Day, 29 percent this season over last season. SAVINGS
now in its fifth season. The Intro Day gives never-evers rental Year One of Learn & Earn includes three all-day group
equipment and lift access for two hours, plus a 90-minute lessons, seasonal rental of ski or snowboard equipment, and a
lesson. This effort has generated more than 3,500 partici- season pass upon completion of the third lesson. A welcome UP TO % HIGHER GROOMING
pants in the past four seasons. session in the fall invited guests to the resort to get fitted for 15 PERFORMANCE
Les Sommets also supports the Never Ever Days program their equipment, meet the instructor staff, become familiar
from the Quebec Ski Areas Association and Canadian Ski with the resort, and ask questions. The welcome session was
Council, which is a free package. Finally, Les Sommets exactly that: welcoming.
partnered with other organizations to start a snow park in “This welcome session created the feeling of inclusivity for
downtown Montreal for the first time this winter. Instructors the new sports enthusiasts right away,” the resort commented
from Les Sommets taught nearly 1,500 free lessons at the in its application. One hundred percent of last season’s Learn
snow park this winter. The commitment to very low cost or & Earn participants finished all three lessons, while this sea-
even free introduction to snowsports is an important part of son’s results show an 81 percent completion rate as of mid-Feb-
the philosophy at the resort. ruary 2018. These figures demonstrate the commitment that NEW FLEET MANAGEMENT SYSTEM.
Les Sommets lesson programs have represented an Snowbasin has to its guests and how successful the program is. We take resource management very seriously and understand that the ability
increasing share of total skier visits over the past five seasons, In Year Two, graduates are eligible for the Learn, Earn, to analyze & act on the fly can send productivity soaring and drive down costs.
which is an encouraging sign for the continued success of and Return program. This effort includes three additional PRINOTH’s redesigned & reimagined Fleet Management System combines the
ultimate in USER-FRIENDLY INTERFACE with REAL-TIME DATA ACQUISITION &
their model. group lessons, a season pass, and purchase of their own PROCESSING detailing accurate groomer position & status. There’s no better
way to stay on top of the snow and ahead of the game.
14 | NSAA JOURNAL | CONVENTION 2018
prinoth.com

