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Articles
6 10 EDITOR
Rebecca W. Ayers
SPONSORSHIPS
Amy Steele
DESIGN AND PRODUCTION
Moxie Sozo
CONTRIBUTORS
Colin Bane, Dave Belin, Dave Byrd, Carrie Click,
Geraldine Link, Jules Older, Keith Pabian,
Kelly Pawlak, Hugh Reynolds, Samantha Rufo,
Earl Saline
NSAA STAFF
PRESIDENT/CEO
Kelly Pawlak
RISK & REGULATORY AFFAIRS DIRECTOR
Dave Byrd, dbyrd@nsaa.org
ADMINISTRATION DIRECTOR
Wendy Guyerson, wendyg@nsaa.org
ASSOCIATED MEETINGS DIRECTOR
Jennifer Larson, jlarson@nsaa.org
Pg. 6 Pg. 48
The Future of Rentals? European 2018 NSAA Downhill Bike Park Summit: FINANCE DIRECTOR
Innovation Leads to Hi-Tech Solutions The Industry’s Brightest Confluence of Laura Lewis, llewis@nsaa.org
BY COLIN BANE MTB Expertise PUBLIC POLICY DIRECTOR
BY EARL SALINE
Geraldine Link, glink@nsaa.org
Pg. 8
Capture the Fees: New Bill May Boost Pg. 50 MEETINGS & CONVENTIONS DIRECTOR
Approval of Public Land Projects Longtime Ski Area Ops Instructor Tom Moore, tmoore@nsaa.org
BY GER ALDINE LINK Takes a Bow
BY C ARRIE CLICK TECHNICAL SERVICES DIRECTOR
Sid Roslund, sidr@nsaa.org
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Building Momentum for the EDUCATION PROGRAMMING DIRECTOR
#RideAnotherDay Campaign Earl Saline, esaline@nsaa.org
BY EARL SALINE
SPONSORSHIPS DIRECTOR
Amy Steele, asteele@nsaa.org
MEMBER SERVICES DIRECTOR
Paige Vickerman, pvickerman@nsaa.org
Departments NSAA
133 South Van Gordon Street,
Suite 300, Lakewood, CO 80228
www.nsaa.org
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Drifts New Members The NSAA Journal is an official publication of the National
Association News, NSAA Welcomes Associated, Ski Areas Association. Articles may be reproduced
Event Updates, & More Affiliated, & Supplier Members when credited to National Ski Areas Association’s NSAA
Journal. The NSAA Journal (ISSN 1530-1087) is published
Pg. 52 bimonthly (six times a year) by the National Ski Areas
Association, 133 South Van Gordon Street, Suite 300,
Face Shots C1 NSAA Convention Lakewood, CO 80228. Only members of NSAA may
People, Promotions, Capital receive the publication, unless a written request is sent
Improvements, & Other Program Inside! to NSAA. The annual subscription rate is $25. NSAA
Trail-Breaking News reserves the right to sell the NSAA Journal to members
only. Periodicals postage is paid at Denver, Colorado.
Postmaster: Please send address changes to:
NSAA Journal, NSAA,133 South Van Gordon Street,
Suite 300, Lakewood, CO 80228.
Phone (303) 987-1111; Fax (303) 986-2345.
ABOUT THE COVER | NSAA’s annual Conversion Cup Challenge spotlights excellence in
programs directed at retaining new skiers and riders.

