Page 167 - Introduction to Tourism

importance of tourism than any other organization. Visit

their Web site at http://www.wttc.org .

Sk å l International
Sk å l is a professional organization of tourism leaders

around the world, promoting global tourism and

friendship. Sk å l, founded as an international
association in 1934, has approximately 22,000

members in 500 locations in 90 countries. Sk å l

headquarters is in Torremolinos, Spain.

Sk å l International is an affiliate member of UNWTO
and supports UNWTO ’ s mission to promote the

development of responsible, sustainable, and

universally accessible tourism. Sk å l has adopted the
Global Code of Ethics in tourism and is a sponsor of

the Code of Conduct for the Protection of Children from

sexual exploitation in tourism.
Following the United Nations declaration of 2002 as the

Year of Ecotourism and the Mountains, Sk å l launched

their Ecotourism Awards to highlight and acknowledge
best practices around the globe. Sk å l is a powerful

force in the tourism industry to initiate change and

encourage the conservation of the environment to
promote tourism.

Visit their Web site at www.skal.org .

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