Page 23 - Confident Creatures

• Relation: Most people will be tempted only to make the positive
comments which are aimed at encouraging the persons whom they

are related by blood or they are related by work, education, etc.

• Religion: Some people may make subjective comments about

people who profess other faiths from his or hers. Others may just
like or favor any person whom they possess the same or close faith

or religious beliefs.

• Race: Some people hate others because of their race. They are

likely to favor persons of their race and hate those from different
race.

• Gender: Depending on the views in which one has against or in
support of his female or male gender, he or she may favor or be

against persons of particular gender.

• Political views: Some people may love or hate others because of
differences of sharing similar apolitical views and opinions.

• Emotions: A person can make a subjective or objective statement
about the personality or actions of an individual based on the

prevailing emotions.

Social persuasion is therefore influenced and determined by several

factors; it can be objective or subjective.

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