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SUCCESS SECRET SUCCESS SECRET

All-Russian Direct Line for Product Labeling in this area: no country in the world has digital marking on such a scale'', said Viktor Evtukhov,
State Secretary, Deputy Minister of Industry and Trade of the Russian Federation.

For the first time, the event on the topic of marking was held in the Direct Line format During the event, it was noted that the labeling system is designed to improve the
and covered all the constituent entities of the Russian Federation. Representatives of the competitive position of conscientious participants in the turnover, increase work efficiency
Government, the Ministry of Industry and Trade of Russia, the Ministry of Health of Russia, and provide them with new points of growth. The labeling system is also a segment of the
Roszdravnadzor and the operator of the state information system CRPT answered all questions digital economy and ensures the development of related industries, including the production
live. Representatives of federal, regional and municipal authorities, entrepreneurs, business of domestic equipment and the development of IT services.
communities and public organizations took an active part. More than 12.7 thousand listeners The State Labeling Information System is being created to counter the illegal import,
joined the event. Questions were both asked live and sent in advance. production and circulation of products. In
In five and a half hours of the Direct Line, 140 questions were answered. 50 % of the addition to medicines, tobacco products
questions related to drugs, 30 % - shoes, 20 % - tobacco products. and footwear, in the future, it will become
The greatest activity was shown directly by entrepreneurs in mandatory for perfumes and eau de toilette,
these industries, primarily representatives of the retail trade tires and tires, cameras, and certain consumer
(shops and pharmacies). The main questions of the participants goods. Experiments are also underway to label
concerned such issues as: the connection to the system of small dairy products and packaged drinking water.
business, medical organizations, medical and obstetric points; Currently, more than 220 thousand companies
solutions created specifically for these categories that simplify are participants in the system; more than 14 billion products are marked. In addition to the
the work in the system; free electronic document management marking and tracking itself, Russia is creating a system of public control throughout the country.
service; interactions between participant in the commodity chain With the help of the ''Honest Sign'' mobile application, each person will be able to independently
(''manufacturer-wholesaler-retail'') after July 1 and details of the check the goods and, if illegal products are detected, file a complaint directly from the application.
processes; the work of companies in remote areas; online cash The system is created to improve safety and health protection of the population. People are
desks and ''disposal registrars'' devices required to work with developing a new consumer habit - to scan goods before buying. At the same time, this increases
labeled medicines; integration into the national product catalog; the efficiency of control and supervisory activities by expanding the geography and frequency
responsibility and sanctions for organizations that continue of inspections, as well as through gamification of the process. To date, the application has been
to work in the gray zone after the introduction of mandatory installed by 750 thousand people, 6.5 million products have been checked.
labeling.
The project is being implemented without attracting budget funds within the framework
of a public-private partnership. The authority of the system operator is assigned to the private
partner ''Operator-CRPT''.
''I would like to thank the Ministry of Industry and Trade and the private partner
for the titanic work that has been done. From July 1, labeling is mandatory for medicines,
footwear and tobacco. The following product groups, for which the Government has
already made a decision, will also start in accordance with the approved deadlines. The
government is closely monitoring this work, taking all the necessary measures. Both
the Prime Minister and the Chief of Staff of the Government, who keeps this topic under
constant personal control, made the regular reports. Based on the results of what we
see, we understand that there are no objective prerequisites for postponing the marking
time. This is the general position of the Government. Moreover, we transmitted this
position to the deputies of the State Duma. The deputies agreed with us. We now have
a lot of joint work on fine-tuning, debugging some mechanisms, but this, I emphasize,
is only debugging and in no way a reason to raise the issue of postponing the deadline.
To summarize: marking to be'', said Alexei Uvarov, the Deputy Chief of Staff of the
Government of the Russian Federation, stressing that there are no objective prerequisites
for postponing the introduction of marking.

''The task of labeling as a state system is to improve the competitive position of
bona fide business, those who work in accordance with the law, and those who are looking
for new points of growth and efficiency. Another important point from the point of view
of control and supervision activities is to reduce the administrative burden on market
participants. Participation in the system is an additional criterion of good faith and implies
a reduction in the number of checks by control authorities. Today we are creating a whole
segment of the digital economy. We consider marking in Russia as a national project; we
are already talking about the transition to electronic document management. This is the
creation of huge verified, accurate, and not approximate, big data sets. This is important
both for the state and for business. This is truly a breakthrough story. We are pioneers Ministry of Industry and Trade of Russia

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