Page 38 - Strategic Management

Strategic Management 7 Internal Analysis

7.6.2 Explanation: The importance of culture
• Employee motivation.
• Recruitment.
• Employee morale.
• Productivity and efficiency.
• Quality of product/service.
• Industrial relations.
• Innovation and creativity

7.6.3 Artefacts and evidence for organisational culture

• The measures of culture can be seen typically in
• philosophy/ideas of the entrepreneur.
• activities of the organisation.
• competitive nature of the industry.
• management style.
• national/regional beliefs and attitudes.
• dependency of the organisation on technology
• status and location of offices and other buildings
• style/cost of buildings and furnishings.

7.6.4 How these come about: The Cultural web

Fig 7.6 The Cultural web
Source: based on Johnson 1988

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