Page 27 - Sales Management
P. 27
Motivating the Sales Team 28
Incentives and Monetary benefits
❖ Handsome incentive plans go a long way in motivating the
sales professionals. Nothing works better than money.
Attractive incentive schemes prompt the employees to work
hard and make the maximum use of their ability.
❖ Performers must be rewarded with attractive gifts, coupons,
cash prizes or certificates for them to feel motivated and
deliver the same performance every time.
❖ Acknowledge the hard work of employees.
Appreciation
❖ Appreciation plays an important role in motivating the
employees.
❖ Praise the ones who perform exceptionally well. A pat on
their back can actually do wonders. Let them feel special
and indispensable for the team as well as the organization.
Give them their due credit.
Involvement
❖ Involve the team members in the company’s strategies. Let
them participate in important discussions. Don’t criticize
their ideas or views.
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