Page 45 - FY18 Advanced Services Strategic Plan

US Public Sector plan for growth

AS Financials Growth Strategy

Bookings Breakthrough performance = double USPS business
($M) FY17F FY18P 17/16 18/17 FY17F FY18P 17/16 18/17 • Accelerate segmented portfolio sales approach for Security and Managed Services
• Develop agile, large deal take down expertise
Collab 47 49 -2% 4% 50 51 -2% 2% • Double SLED business via additional CRT insertion and scale solutions (e.g., ATA)
• Leverage Journey Maps to drive mission outcomes and vertical relevance
Security 49 64 36% 31% 52 66 33% 27% (e.g., K-12, Hi-Ed, S+CC)
IoT 1 1 2% 100% 1 1 2% 100% • M&A activity to fill portfolio gaps in NSO & DoD
Security
Datacenter 49 50 14% 2% 52 52 16% 0%
• Customers looking for End to End solutions – single pane of glass, detection, mitigation
Networking 172 181 12% 5% 182 190 12% 4% • Cloud security becoming paramount
• Support for non-Cisco technology
Core Ntwkg
Datacenter
Mobility • Consolidation of Datacenters
Video • Pendulum swinging from pure Public Cloud play to public and private cloud environments
• Tighter integration of applications and infrastructure
Others 43 45 16% 5% 44 46 13% 5%
Networking (Core, Mobility, Video)
AS 361 390 14% 8% 381 406 13% 7% • Flexible demand driven consumption model (e.g. utility)
• Automation – Compliance thru Change Management

Cisco as Trusted Advisor Accelerate Product Operational Efficiency
Leverage SDE/SDM to further define Cisco as Use Journey Maps to open future Product Sales and Implementation of new USPS delivery model aligned
a partner who leans forward to help solve our Services opportunities – future funnel growth with new AS model
customers high-level business needs

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