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Did you know that up to 1 in 4


 people experience a DRY MOUTH? 1


              RECOMMEND SENSODYNE  REPAIR & PROTECT
                                                               ®
              STRONGER REPAIR




              FOR SENSITIVE TEETH                               * ‡1–6


              Offering the benefits of NOVAMIN technology
                                                      ®
              and sodium fluoride in a single formulation









                     The NOVAMIN
                                    ®
                     formulation forms
                     a harder layer over
                     the vulnerable areas
 RELIEF FOR A DRY MOUTH  of sensitive teeth ‡7


















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            HELPING YOU CHANGE THE REALITIES OF SENSITIVE TEETH FOR YOUR PATIENTS*


            *Forms a protective layer over the sensitive areas of the teeth. Brush twice a day for lasting sensitivity protection.  Compared with previous formulation.
                                                                                   ‡
            References: 1. Parkinson CR et al. J Clin Dent 2011; 22: 74–81. 2. GlaxoSmithKline Consumer Healthcare. Data on File (ML584). 3. GlaxoSmithKline
            Consumer Healthcare. Data on File (ML589). 4. GlaxoSmithKline Consumer Healthcare. Data on File (RH02566). 5. GlaxoSmithKline Consumer Healthcare.
 References: 1. Guggenheimer J et al. J Am Dent Assoc 2003; 134: 61–9; quiz 118–9.  Data on File (RH01897). 6. GlaxoSmithKline Consumer Healthcare. Data on File (RH01422). 7. GlaxoSmithKline Consumer Healthcare. Data on File (ML498).
 Trademarks are owned by or licensed to the GSK group of companies. ©2018 GSK group of companies or its licensor   For the relief of sensitive teeth. SENSODYNE  Repair & Protect toothpaste contains NOVAMIN .
                                                                        ®
                                        ®
 GlaxoSmithKline Consumer Healthcare, 82 Hughes Avenue, Ermington NSW 2115, Australia. Auckland, New Zealand.   SENSODYNE, NOVAMIN and the rings device are registered trade marks of the GSK group of companies or its licensor. GlaxoSmithKline Consumer Healthcare,
 March 2018. CHANZ/CHBIO/0002/18  82 Hughes Avenue, Ermington NSW 2115, Australia. McCann Health 10730887. July 2017. CHANZ/CHSENO/0105/17a.
 PHONE: (02) 8883 0674  info@criticaldental.com.au    PHONE: (02) 8883 0674  info@criticaldental.com.au
 www.criticaldental.com.au  10730887 Sensodyne_RepairProtect_WOM_210x275_SEPT_C0_A0_FA.indd   1           7/27/17   10:13 AM
                                              www.criticaldental.com.au
 36  WORD OF MOUTH      SUMMER 18/19                                           WORD OF MOUTH      SUMMER 18/19   37
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