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 The h+p Panel as a data basis       Benchmarking
 for fashion, footwear and sports retail




                                     Many years of experience acquired in the industry allow
 Fashion   Footwear   Sport   Assortment Structures   us to …
 Stores*  Stores  Stores  and Developments
                                     • Provide a market overview of stationary retail
                                     • Benchmark your performance with your
          Comparison of Supplier
 › 900 POS  › 600 POS  › 1,500 POS  Performance     competitors’ KPIs
                                     • Analyse detailed MIS parameters
                                     • Analyse your customers behaviour regarding brands,
           Market Distribution          merchandise categories and articles
 › 2.2m m    › 150.000 m 2  › 1.2m m 2  and Market Penetration  • Analyse market potential and distribution
 2
 of retail space  of retail space  of retail space  • An information and analysis platform developed by
                                        h+p for lifestyle, fashion, footwear and sports.
            Customer Analysis           Analyses of your brand versus the market and
 › EUR 7.5b  › EUR 500m  › EUR 3.5b     your relevant competitors – available at any time
                                        and on any device.
         Market Segmentation by         - CIP: Competitive Intelligence Portal
          Style Group Clustering                  for the industry
 › 2.8m loyalty card data            • Performance analyses, presentations, commentaries,
                                        up to external controlling can be taken care of by our
                                        benchmarking team

 Real retail sales data


 *incl. Bodywear, Legwear, Accessories…
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