Page 18 - The Real truth about Traffic

Now- I want you to imagine another scenario.

Let's pretend you went to another vending machine-
and when you put in $2, this one gave you back

$2.20 in change.

Feeling happy about your good fortune- you might

put your $2.20 back in …and this time, it gives you
another $2.40.

You do it again- this time, it's $2.65…

It seems to be giving you 10% more than you put

in...every time. For every $1 you feed it, it gives you

back $1.10.

How long could you stand in front of that vending machine and

put money into it? (c) Matt Lloyd,

www.mobe.com