Page 66 - Clackamas County Watertourism Strategic Plan. Final.v3

STRATEGIC PLAN FOR WATER-BASED TOURISM IN CLACKAMAS COUNTY, OREGON THE PEOPLE
4-24

The analysis also tested the loyalty of the inexperienced participants to
Table 4-22 Years of Experience by Favorite Activity
their favorite water sport. This was done to determine if this market
Fly Fish Other Fish Flat Water Kayak Bass Fish Sea Fish White Water Raft Motor Boat Swim Wade
segment is participating in more activities than the whole or if they can be
Exp <5 30.30% 17.40% 11.90% 7.30% 8.30% 10.10% 11.90% 2.80%
swayed to do so. There is no statistical significance between inexperience
Exp>10 36.90% 13.20% 14.70% 7.30% 9.10% 5.10% 10.00% 3.60%
and experienced respondents on their loyalty to their sport. If anything,
Total 36.00% 13.80% 14.40% 7.30% 9.00% 5.80% 10.20% 3.50%
the inexperienced showed slightly more dedication to focusing on only
one water-based activity than the experienced or the total average.
Sport Loyality by Years of Experience
Table : Accommodation Preference There was also no correlation between years of experience and the frequency of overnight stays or the type
60.00%

50.00% Prefers Hotel Prefers of accommodations. Inexperienced and experienced participants both stayed overnight approximately
40.00% Camping equally as often and they both preferred camping first followed by structured accommodations.
Exp <10 13.80% 29.50%
30.00%
20.00%
Exp>10 16.30% 34.80%
10.00%
Total 15.70% 33.50% Table 4-23 Frequency of Overnight Stays
0.00%

When I plan to When I plan to When I plan to When I plan to About four to About once or About once About once About twice Almost Less than
play on the water, play on the water, play on the water, play on the water, six times per twice per per week per year per year never once per
I mix water based I rarely do any water based water based year month year
recreation with other activity than recreation is less recreation is my Exp <10 32.40% 8.90% 3.20% 9.70% 20.30% 9.70% 5.90%
other types of water based than 50% of the least important
recreation. recreation. reason that I go. activity Exp>10 33.50% 9.60% 2.40% 9.00% 19.00% 8.60% 6.10%

<5 >10 All Total 33.30% 9.40% 2.60% 9.20% 19.30% 8.90% 6.10%