Page 2 - EXHIBITION BOOK - BOOK 1 Before!_Neat
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     Introduction to The World of Exhibitions!
         Chapter 1           Why Exhibiting Makes Real Sense for Your Business!
         Chapter 2           Exhibition Statistics – The Real Facts!
         Chapter 3           Don’t Leave it to chance – Book the RIGHT Show!
         Chapter 4           Getting Your Exhibition Objectives Clear!
         Chapter 5           Deciding on the right stand location for your business!
         Chapter 6           Space Only or Shell Scheme?!
         Chapter 7           Good & Bad Stand Design
         Chapter 8           Choosing Your Stand Contractors…
         Chapter 9           Using the best colours for dramatic effect!
         Chapter 10          Marketing your stand…The how, why, and where!
         Chapter 11          Team Coaching/Training!
         Chapter 12          Having a solid timeline and plan!
         Chapter 13          Top Tips for Pre-Show!
         Chapter 14          Useful resources!
     	
