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Best practices from
PAM/DPAMs
1 Find champion/-s to maintain 24/7 Citrix presence
2 Make sure to understand what challenges your partners are facing
3 Enable partner to articulate value to their customer base and verticals
4 Work with management and the service team to integrate Citrix Cloud Services
5 Using the partner questionnaire will help you to minimize potential obstacles
6 Use trend setters within each industry to help your partners leverage their conversation to LoB
7 Collaborate with other vendors AMs to drive collaborative opportunities and increase deal sizes
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