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P. 133
Target the Buyer – IT and Beyond
Network
Manager
Line of Business Owner CIO Application Manager Network Manager
Key application purchaser and Drives strategic IT initiatives Responsible for applications Approves, deploys, and manages
influencer network infrastructure
• Financial or strategic decision • Application functionality
• Integrated functionality maker • Time to Deliver • Consolidation
• Standardization
• Application development,
• End-user experience • ROI and TCO testing, and deployment
• Time to Market • Time to Deliver • Manageability
• Service delivery
Productivity Benefits Strategic IT Benefits, Functionality MPX/VPX/SDX
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