Page 5 - Application-led Cloud Sales - ALCS 7 AUG
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Digital Disruption and the IT Marketplace
The IT marketplace is in transition: from a capital
economy, where organizations own and operate
their IT systems, to a service-based economy,
where they have the option to purchase the
equivalent IT capability - be it raw storage or
computing power, collaboration tools, applications
or specialized business processes - from an
external provider, "as a service”
Gartner
