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KNOW MY WORLD

                                                          • Do your research and homework

                                                          •ExtraKorndoinwarymPreypapraatiionn:points

                                                          •1. UnFdacet Frisndtaingnd the sensitivities in my role
                                                          • Know IsmCyappexrbeesinsgucurte? Asre they growing? Is IT struggling to be relevant?

                                                           2. External Analysis

                                                          • Can yHoouw bdoethieny remspyonnd etottwheomrakrk?et? How good is their customer service?

                                                          3. Customers Strategic Vision

                                                          Is Cloud or Collaboration a part of this?

BRING VALUE                                               4. Objectives Analysis

• Prove Value – proof points, where hWahavtedoythoeyuextpreacnt osf fITo?rDmoeesdtheaCnIOortehpeorrt dbireuctslyintoethsesC?EO?

• Show me what success lo5o. ks liMkeeas(uarens dof Sfaucicleusrse/ )Identification KPIs and Critical Success Factors (CSFs)
• Show me how you can solve my prciomopbstlilcreeadtmiuocnstsiofno–?r ,ssbeuellsincingoeHsnCsdSagiglityu?e, csasrbown fhooatptriInt?m, girgowhtht?nAellehdave
• Where can you take cost out & where can you help to protect revenue?

• Can you execute?

BE PRESENT
• Show you want to build a long term relationship
• Don’t sell to me – listen
• Be on my agenda not yours
• Can I rely on you to leverage resources?

© 2012 Cisco and/or its affiliates. All rights reserved.                                             Cisco Confidential                                        100
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