Page 146 - Fortune-November 01, 2018
P. 146

HIRING SMARTER           BUILDING THE
                                                                                       ULTIMATE MANAGER
                                                                THE HIRING PROCESS IS
                                                              fraught with challenges.
                                                                                        JUDGMENT OF HUMAN
                                                              Humans may be subtly or  behavior was once reserved
                                                              unconsciously swayed by a  for, well, humans. But
                                                              last name, a college, even the  increasingly, algorithms
                                                              font size of a résumé. Now  are the ones evaluating and
                                                              some companies are seeing  drawing conclusions on our
                                                              if A.I. can help.        actions and even intentions.
                                                                Applicants atVodafone,  That’s especially true in the
                                                              Nielsen, andUnilever, for  workplace, where HR depart-
                                                              example, play a smartphone  ments are turning to A.I. for
                                                              game designed by A.I. start-  more scalable (and hopefully,
                                                              up Pymetricsthat measures  more reliable) insights into
                                                              cognitive and emotional  possible attrition risks, at-
                                                              traits with an algorithm de-  tributes of high performers,
                                                              signed to avoid racial, gender,  and what makes teams tick.
                                                              or other bias. Unilever then  Boston-based Humanyze is
                                                              asks top candidates selected  experimenting with smart
                                                              by the software to record a  ID badges that track how
                                                              video onHireVue, answer-  employees interact with each
                                                              ing questions about how  other throughout the day,
                                                              theywould handle various  enabling employers to look
                                                              situations encountered on  for patterns to figure out how
           READING YOUR MIND                                  the job. Another algorithm  work actually gets done.
                                                              sifts the best candidates by
                                                                                         Textio, a Seattle startup,
                                                              reviewing not just what the  uses A.I. to help companies
                                                              individuals said but also how  craft the right recruiting
                                                              quickly they responded and
            MOVE OVER, ALEXA. Voice control is cool—see our   what emotional cues they  ads (the “augmented writ-
           feature on the topic on page 112—but consulting    revealed in their facial ex-  ing platform” is particu-
           Alexa, Siri, or Cortana can be awkward and dis-    pressions. Those candidates  larly effective at surfacing
                                                                                       language that will attract
           ruptive in public. Enter AlterEgo—a noninvasive,   who pass the early tests are  more diverse candidates).
           wearable device created by MIT researchers that    rewarded with regular job  Big companies are getting
           knows what you’re going to say before you even     interviews with a live person.  in on H-less HR too: Intel
           open your mouth. The device can answer many          Unilever says that since  is looking at using artificial
           queries within seconds, send private messages,     it instituted the system  intelligence to power a new
           and internally record streams of information to    it’s getting a higher rate of  internal tool that would
                                                              acceptances when it offers
           access at a later time—all without any observ-     a job, and has increased  match employees to other
           able external actions. AlterEgo doesn’t really read  applicant numbers across  opportunities within the
           minds, although it may sound that way. Instead,    several diversity measures,  company, all in the name of
                                                                                       retention.
           the device effortlessly facilitates private human-  including race, ethnicity, and  These new capabilities
           machine communication by interpreting electrical   socioeconomic status—and  could help companies at-
           impulses in the jaw that are triggered when words  that it’s drawing from a more  tract and retain the talent
           or phrases are internally vocalized. Although      diverse pool at three times  they need (and cut down on
           university-based researchers are still in the pro-  as many colleges and uni-  onboarding and recruiting
           cess of collecting data and training the system,   versities. —Aaron Pressman  costs by automating these
           AlterEgo might also eventually serve as a platform                          processes). One possible
           for communication between users in high-noise                               downside? They also risk
           environments, such as the flight deck of an aircraft                         alienating the very people
           or a factory floor, as well as a mode of communi-     20%                    they claim to serve—em-
                                                                                       ployees might not like
           cation for those with speech impediments. And                               the increasingly intrusive
           while AlterEgo could radically speed up the pro-                            workplace of tomorrow.
           cess of writing, planning, and communicating, for  PERCENTAGE OF PEOPLE WHO WANT  —Michal Lev-Ram
                                                              THEIR VOICE ASSISTANTS TO HELP
           now, humans would still be the ones stuck actually  THEM BE “FUNNIER OR MORE ATTRAC-
                                                              TIVE,” ACCORDING TO A STUDY BY
           reading all those emails. —Carson Kessler          COMPUTERLOVE IN THE U.K.




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             ILLUSTRATIONS BY ANDREA MANZATI                                              FO R T U N E. CO M //  N O V. 1 . 1 8
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