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PROKESCH
seem like a natural extension. I wanted to see what I did get out to
the world; that made a difference to me.” By drawing on the Langer
Lab values and model, companies could make the world a better
place and make lots of money in the process.
Further Reading
FOR MORE ON REVITALIZING your research operations, see these articles on
HBR.org.
• “Getting Your Stars to Collaborate,” Heidi K. Gardner (January–
February 2017)
• “You Need an Innovation Strategy,” Gary P. Pisano (June 2015)
• “‘Special Forces’ Innovation: How DARPA Attacks Problems,” Regina E.
Dugan and Kaigham J. Gabriel (October 2013)
• “Rebuilding the R&D Engine in Big Pharma,” Jean-Pierre Garnier (May
2008)
Originally published in March–April 2017. Reprint R1702L
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