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BRANDING
Fonts/Images/Colors

A Word About Branding Marketing Brand Guide

We know branding is important to our customers. It The Joint Brand Style Guide
creates consistency and consistency builds trust. It (Must sign in to Franconnect)
is equally important to market our branding to our
internal customers--our employees for much the same In the Guide you will find usage information for:
reason: to build trust. But marketing to employees • Fonts and typography
carries additional benefits. Having a consistent brand • Images / photos
helps build morale, culture, and productivity. Branding • The Joint logo
from the inside out helps play a vital role in shaping the • Color palettes
success of our organization. We want people to get
excited about learning and we do that through proper
corporate branding.

Using The Marketing Brand Guide
Opposite are resources to be used when creating
training. The Marketing Brand Guide is the OFFICIAL
resource for overall company branding guidelines.
BRANDING - FONTS/IMAGES/COLORS Always refer back to this document for any styling
information not found in this document.

© 2019 The Joint Corp. All Rights Reserved.
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