Page 19 - The Art of the Start

ChangeThis There are other tasks (weʼll come to them soon) that are also important to the survival of the organization, but none are as important as these milestones. The timing of these milestones will drive the timing of just about everything else you need to do, so spend 80 percent of your effort on them. Asking a man about a business model is useless because every business model looks good to someone with the Y-chromosome. EXERCISE MILESTONES Take down the corny framed mission statement in your lobby and replace it with a printout of target dates for completion of the seven milestones listed above. Make sure that employees and guests can read it. EXTRA CREDIT Repeat this procedure for every new product or service. Create a wall of fame to track the history of your organization. | issue 001.01 | i U | ChangeThis is giving you these manifestos free of charge. SEE THE REST OF THEM. h 19/34 f